New Study Shows Key Strategies for Merchandising Watermelon

Clint ThompsonFlorida, Watermelon

The National Watermelon and Promotion Board (NWPB) has announced the release of its most recent consumer research and Marketing Guide that will arm producers with information to make strategic decisions and build awareness of the opportunities within the watermelon industry. The study is entitled, “Watermelon Attitudes and Usage Research.” It delves into consumer thought patterns centered around watermelons. Its focus …

What’s Next? Management Tips for North Florida Watermelon Producers

Clint ThompsonFlorida, Watermelon

By Clint Thompson Watermelon plants are in the ground throughout North Florida. Growers are now tasked with ensuring their plants are protected and cared for over the next couple of months. Bob Hochmuth, University of Florida Institute of Food and Agricultural Sciences (UF/IFAS) Regional Specialized Extension agent in Live Oak, Florida, provides some management tips for producers. “We want to …

UF/IFAS Extension Agent: North Florida Watermelon Acres Up At Least 10%

Clint ThompsonFlorida, Watermelon

By Clint Thompson North Florida watermelon producers have the majority of this year’s crop in the ground … and there is a lot of it following a substantial increase in acres. “I think the consensus is there is an increase in acreage in this vicinity. Exactly how much? It seems like it’s 10% more,” said Bob Hochmuth, University of Florida …

Pecan Producers Should Revise Water Usage Early in Season

Clint ThompsonGeorgia, Pecan

By Clint Thompson Pecan producers should start revising their water usage, especially early in their tree’s history. An overabundance of water could stress the root system, which could make the trees vulnerable during high wind events, according to Lenny Wells, University of Georgia Extension pecan specialist. “From the studies we’ve done looking at water use in pecans, we see certainly …

Too Much of a Good Thing: Excessive Water a Problem for Florida Strawberries

Clint ThompsonFlorida, Strawberry

By Clint Thompson This year’s strawberry season has reminded Florida growers about the danger of too much water. “Any berry that gets wet, you’re going to start getting botrytis on it. It doesn’t matter if it’s a strawberry, blackberry, blueberry; whatever berry it is, it’s going to start to rot,” said Matt Parke, farm manager of Parkesdale Farms in Plant …

Planting Season for North Florida Watermelons

Clint ThompsonFlorida, Watermelon

By Clint Thompson The calendar may say Feb. 20 but for some watermelon growers in North Florida, it says it is planting time. “I believe that there are some that intend on starting around (Feb. 20) if the weather looks good during that period of time,” said Bob Hochmuth, University of Florida Institute of Food and Agricultural Sciences (UF/IFAS) Regional …

Blueberry Water Needs Highlighted During Southeast Regional

Clint ThompsonBlueberries, Florida, Georgia

By Clint Thompson Water requirements for blueberries was highlighted during the Southeast (SE) Regional Fruit and Vegetable Conference. Wes Porter, University of Georgia Extension Precision Ag and Irrigation Specialist, focused his presentation on water needs for one of the Southeast’s most important fruit crops. “In the springtime when we start getting ready to put on buds and flowers, our water …

Powdery Mildew Disease Resistance Concerning for Florida Watermelon Producers

Clint ThompsonFlorida

By Clint Thompson North Florida watermelon growers should be cautious about powdery mildew disease heading into the upcoming season. Its potential resistance to fungicide applications has industry experts like Nick Dufalt wary with the start of the season just a couple of months away. Dufalt, a plant pathologist with the University of Florida Institute of Food and Agricultural Sciences, talked …

Paper Mulch Provides Incredible Potential for Southeast Watermelon Farmers

Clint ThompsonFlorida, Watermelon

By Clint Thompson Paper mulch is a management option that watermelon producers could be using in the near future. While plastic mulch has long been utilized in vegetable production, paper mulch provides growers a more efficient and effective product to use during the season. Bob Hochmuth, University of Florida Institute of Food and Agricultural Sciences (UF/IFAS) Regional Specialized Extension agent …

Anxious Season Ahead for North Florida Watermelon Growers

Clint ThompsonFlorida

By Clint Thompson An exciting but anxious season awaits watermelon farmers in the Suwanee Valley region of North Florida. That is the mindset shared by one industry expert who is concerned about what a potential increase in acres will mean for the market in the spring. Bob Hochmuth, University of Florida Institute of Food and Agricultural Sciences (UF/IFAS) Regional Specialized …