New Study Shows Key Strategies for Merchandising Watermelon

Clint ThompsonFlorida, Watermelon

The National Watermelon and Promotion Board (NWPB) has announced the release of its most recent consumer research and Marketing Guide that will arm producers with information to make strategic decisions and build awareness of the opportunities within the watermelon industry. The study is entitled, “Watermelon Attitudes and Usage Research.” It delves into consumer thought patterns centered around watermelons. Its focus …

What’s Next? Management Tips for North Florida Watermelon Producers

Clint ThompsonFlorida, Watermelon

By Clint Thompson Watermelon plants are in the ground throughout North Florida. Growers are now tasked with ensuring their plants are protected and cared for over the next couple of months. Bob Hochmuth, University of Florida Institute of Food and Agricultural Sciences (UF/IFAS) Regional Specialized Extension agent in Live Oak, Florida, provides some management tips for producers. “We want to …

UF/IFAS Extension Agent: North Florida Watermelon Acres Up At Least 10%

Clint ThompsonFlorida, Watermelon

By Clint Thompson North Florida watermelon producers have the majority of this year’s crop in the ground … and there is a lot of it following a substantial increase in acres. “I think the consensus is there is an increase in acreage in this vicinity. Exactly how much? It seems like it’s 10% more,” said Bob Hochmuth, University of Florida …

Planting Season for North Florida Watermelons

Clint ThompsonFlorida, Watermelon

By Clint Thompson The calendar may say Feb. 20 but for some watermelon growers in North Florida, it says it is planting time. “I believe that there are some that intend on starting around (Feb. 20) if the weather looks good during that period of time,” said Bob Hochmuth, University of Florida Institute of Food and Agricultural Sciences (UF/IFAS) Regional …

Powdery Mildew Disease Resistance Concerning for Florida Watermelon Producers

Clint ThompsonFlorida

By Clint Thompson North Florida watermelon growers should be cautious about powdery mildew disease heading into the upcoming season. Its potential resistance to fungicide applications has industry experts like Nick Dufalt wary with the start of the season just a couple of months away. Dufalt, a plant pathologist with the University of Florida Institute of Food and Agricultural Sciences, talked …

Paper Mulch Provides Incredible Potential for Southeast Watermelon Farmers

Clint ThompsonFlorida, Watermelon

By Clint Thompson Paper mulch is a management option that watermelon producers could be using in the near future. While plastic mulch has long been utilized in vegetable production, paper mulch provides growers a more efficient and effective product to use during the season. Bob Hochmuth, University of Florida Institute of Food and Agricultural Sciences (UF/IFAS) Regional Specialized Extension agent …

Anxious Season Ahead for North Florida Watermelon Growers

Clint ThompsonFlorida

By Clint Thompson An exciting but anxious season awaits watermelon farmers in the Suwanee Valley region of North Florida. That is the mindset shared by one industry expert who is concerned about what a potential increase in acres will mean for the market in the spring. Bob Hochmuth, University of Florida Institute of Food and Agricultural Sciences (UF/IFAS) Regional Specialized …

Florida Watermelon Association Highlights Research Initiatives

Clint ThompsonFlorida

By Clint Thompson Research is at the heart of crop sustainability in Florida’s watermelon industry. If producers are to continue thrive with production, they require research assistance with focuses on pest and disease management. The Florida Watermelon Association (FWA) highlighted some of those key points during the Suwanee Valley Watermelon Institute meeting on Nov. 30 in Fanning Springs, Florida. Laura …

UGA CAES Leads Effort to Combat Emerging Threat to Watermelon, Cucumber Production

Clint ThompsonGeorgia

Southeast cucurbit producers face numerous challenges in production, leading to decreased profitability and less produce on grocery shelves. Weeds, insect pests and plant diseases are prominent biotic threats. Among the plant diseases, one fungus — Colletotrichum spp., which causes anthracnose — is an emerging threat to watermelon and cucumber production along the east coast. “There is a huge threat from this particular …

North Florida Watermelon Update: Increased Acres Likely in 2024

Clint ThompsonFlorida

By Clint Thompson Watermelon acreage is expected to increase next spring in the Suwanee Valley Region in North Florida. A successful 2023 season has prompted producers to consider increasing their crop when planting begins in February. Bob Hochmuth, University of Florida Institute of Food and Agricultural Sciences (UF/IFAS) Regional Specialized Extension agent in Live Oak, Florida, spoke at the Suwanee …